Strategy Sessions
If you’re working on building an audience or running an event and want to make sure you’re set up for success, I offer one-hour strategy sessions:
• What to Fix First Session
• Event De-Risk Session
• Audience Strategy Session
• Literary Experience Strategy Session
What to Fix First Session
Figure out why your marketing, audience-building, or event promotion isn’t working. You may be posting, emailing, promoting, and showing up — but still not seeing the response you hoped for. This session is designed to help you stop guessing and identify the first thing to fix.
In this 60-minute session, we’ll:
review the specific problem you’re trying to solve
look at your current audience-building, content, or promotion efforts
identify where the breakdown may be happening
diagnose whether the issue is audience clarity, messaging, content, timing, positioning, or follow-through
You’ll leave with:
a clearer understanding of what’s not working
specific, practical next steps
a focused first fix instead of a long list of random tactics
Best for:
literary organizations, bookstores, publishers, authors, and event producers
anyone whose posts, newsletter, event promotion, audience growth, or engagement aren’t getting the results they want
Rate:
$150 for 60 minutes
Audience Strategy Session
Build an audience that actually shows up for your work. Posting more won’t build your audience. Clarity on who your audience is and what they want does. If you’re struggling to grow your audience, or feel like you’re talking into the void, this session helps you figure out what’s missing.
In this 60-minute session, we’ll:
clarify who your audience actually is
refine how you’re talking about your work
identify what content is (and isn’t) working
map a simple, consistent approach to building momentum
You’ll leave with:
a clearer sense of your audience
messaging that connects
a practical plan for what to say and how to say it
Best for:
literary organizations building programming audiences
authors, educators, and event organizers growing visibility
Rate:
$150 for 60 minutes
Event De-Risk Session
Make sure your event actually works before it happens. You can have a great idea, a great speaker, and a great space, and still end up with low attendance or a flat experience. This session is designed to catch what’s not working before your event goes live.
In this 60-minute session, we’ll:
review your event concept and positioning
look at your promotion and messaging
identify where you may be losing attendance
walk through the attendee experience (from sign-up, to arrival, to in-room flow)
You’ll leave with:
clear, specific fixes
a stronger plan for promotion and turnout
confidence in how your event will run
Best for:
literary organizations, bookstores, and event producers
anyone with an upcoming event (or recent one that didn’t land)
Rate:
$150 for 60 minutes
Literary Experience Strategy Session
Turn your event or program into something people actually remember. Many literary events are creatively inspired and well-intentioned, but the experience itself falls flat. This session focuses on what happens in the room: the conversation, the flow, and the engagement.
In this 60-minute session, we’ll:
look at how your event or program is structured
identify where engagement drops off
refine how you’re leading or facilitating
improve the overall audience experience
You’ll leave with:
a clearer structure for your event or discussion
tools to guide stronger engagement
a more intentional, compelling experience
Best for:
moderators, facilitators, and discussion leaders
literary orgs looking to improve program quality
anyone leading book clubs, talks, or in-conversation events
Rate:
$150 for 60 minutes
Let’s get started today!
Not sure which service is right for you? Fill out the form and tell me where you are in your process, and I’ll help you figure out the best next step.